DETAILED ADVERTISING PORTFOLIO

PAGE 2 - GOLDWIRE

This page contains Headlines derived from Briefs.
Many of them never saw the light of day.

Client

Product / Service

Brief

Headline

Date

Medium / Size

View Ad

 

             

Mayfield Estates

Apartments

To communicate that the new Mayfield Tower is a landmark in Alwaye and a good investment.

Subtitles :

India : The New Corporate Destination

Kerala : The International Angle

All roads lead to Alwaye

Temple Towers :
A landmark in Alwaye

December 95

Print - Flyer

 

 

 

 

 

 

 

 

21st Century Management Services Limited

Financial Services

To communicate that TCMS has built wide network of branches founded on time-tested values of reliability, honesty and transparency.

The extent of our branches shows the depth of our roots.

1996

Print - Magazine - India Today / Full Page

 
Click to Enlarge

 

 

 

 

 

 

 

MRF

Zigma VT - Steel belted Radial Tyre for Cars

- Pitch

To communicate that MRF Zigma VT was found to have the most grip at 100 km/h in 1inch of water when tested in Germany.

MRF Zigma VT :

Water Resistant at 100 km/h !

1996

Print - Newspaper - 1/2 page

 
Click to Enlarge

 

 

 

 

 

 

 

MRF

Zigma VT - Steel belted Radial Tyre for Cars

- Pitch

To communicate that the Opel Astra has chosen MRF Zigma VT for first fitment in India.

The A to Z of World-Class Driving :

A stra on Z igma VT

1996

Print- Newspaper / 1/2 Page

 

 

 

 

 

 

 

 

Al Habtoor Motors Dubai

Opel Astra

- Pitch

To communicate that the Opel Astra's air-conditioning is the best in the market.

What you know about the Opel Astra is just the tip of the iceberg.

1996

Print - Newspaper Dubai

 

 

 

 

 

 

 

 

Johnson Home Appliances

Sale of Home Appliances

- Pitch

To communicate that an exhaust fan was free with every Johnson heater bought.

Unlimited fresh air and hot spring baths…FREE !

1996

Print - Newspaper

 

MRF

MRF Nylogrip Zapper for bikes.

To write a slogan that would convey both the looks and the high-performance features of the MRF Nylogrip Zapper.

Slogan:

 

Looks cool…rides hot !

 

1996

Print

 

 

 

 

 

 

 

 

Motorola

28.8k Lifestyle Modem

To communicate that Motorola 28.8k Lifestyle modems are the best in their category for quick and reliable corporate communication.

Hey ! Have you heard ! Big Chief has stopped using the Talking Drums….

He uses the Motorola 28.8k Lifestyle modem !

1995

Print - Magazine

 

 

 

 

 

 

 

 

Motorola

28.8k Lifestyle Modem

To communicate that Motorola 28.8k Lifestyle modems are the best in their category for quick and reliable office communication.

Motorola Lifestyle 28.8k modem -

 

Box "Office" Hit !

1996

Print -

 

 

 

 

 

 

 

 

MRF

Zigma for Cars

To write a Web page for MRF on the History of Zigma radials

How MRF brought the Space Age Radial down to Earth

1996

Webpage


Click to Enlarge

 

 

 

 

 

 

 

TCMS

Corporate

To communicate that TCMS is a highly successful financial company.

TCMS -

Riding the Crest of Corporate Success !

1996

Print -

 

 

 

 

 

 

 

 

MRF

MRF Nylogrip Zapper

To communicate that the MRF Nylogrip Zapper is a trendy tyre the new-generation.

1)      Zig-Zag and Zoom 

2)      Adrenalize your Heavy Metal

1997

Print - Newspaper

 

 

 

 

 

 

 

 

MRF

MRF Nylogrip Moto

(Motocross Tyre)

To communicate that the Moto is the toughest tyre for cross -country jaunts and motorcross events.

1)   The tyre that takes more of the road less taken.

2)      The Cross-Country Brute !

1997

 

 

 

 

 

 

 

 

 

MRF

MRF Racing

To communicate that MRF is the unbeaten winner year after year in all the racing events !

1)      The Pure-bred Warrior of the Tyre Race.

 

2)      Natural Born Winner

 

3)      Chequered Days of Thunder

1996

Print

 

 

 

 

 

 

 

 

MRF

Sports - Cricket

To communicate that MRF is associated with Sachin through congratulating him on becoming the Captain.

The Law of Natural Selection !

Congrats, Captain Sachin.

1996

Print

 

 

 

 

 

 

 

 

Gaitonde

Gypsy - Ladies footwear

To communicate to women that Gypsy footwear steps out of tradition and is geared for modernity.

Campaign :

 

1)      The kitchen is not your Destiny.

 

2)      Your name is not a tagboard for other's initials.

 

3)      The length of your clothing should not determine others comfort.

 Baseline :

 Walk away. In your style.

1996

Print - Newspaper / Half page.

 

 



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